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What is the target cash to present time for drive-thru orders?

  1. 30 Seconds

  2. 45 Seconds

  3. 60 Seconds

  4. 75 Seconds

The correct answer is: 45 Seconds

The target cash to present time for drive-thru orders being 45 seconds aligns with industry standards aimed at ensuring a quick and efficient service experience for customers. This benchmark is critical as it reflects the speed at which customers expect to receive their order without compromising the accuracy and quality of service. Achieving a 45-second target helps McDonald's maintain a competitive advantage in the fast-food market, where customer convenience is a priority. This timeframe encourages crew members to work efficiently during peak hours and fosters a sense of urgency that can enhance customer satisfaction. A quicker service not only improves customer turnover but also contributes positively to overall sales performance. By prioritizing this target time, crew members are trained to streamline their processes from taking the order, preparing the meal, and ensuring timely delivery at the window, thus aligning with McDonald’s commitment to fast service.